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Brief
Trunnk In Love, a wedding planning company, was an emerging business that lacked brand awareness and a targeted social media presence. The company needed help building its brand on social media and developing a clear messaging strategy.
Scope of Work
1. Website Development
2. Social Media Content Creation (photo and video editing)
3. Social Media Marketing
4. Newsletter Design
5. Content Writing
What we worked on
✔ Developed a website for Trunnk In Love that was visually appealing and easy to navigate, and included important information about the company.
✔ Created compelling social media content and website from scratch, ensuring that Trunnk In Love's brand identity and messaging was consistent and engaging. Incorporated calls to action (CTAs) throughout the website to encourage visitors to engage with Trunnk In Love and inquire about their services.
✔ Conducted extensive research and developed customer personas to help Trunnk In Love fine-tune its key messages and target its audience more effectively
✔ Built a strong and engaging organic social media presence for Trunnk In Love by leveraging a well-planned hashtag strategy, creating high-quality written and visual content, and engaging with the audience to increase inquiries and referrals
✔ Used video footage (reels) to showcase Trunnk In Love's work and services, resulting in one of the reels going viral with over 515K views and multiple reshapes and audio usage. This helped to increase Trunnk In Love's reach and attract new potential clients
Results
✔ Trunnk In Love's social media accounts received a significant increase in engagement, with more followers, likes, and comments
✔ The viral reel showcasing Trunnk In Love's work resulted in increased brand visibility and new inquiries from potential clients
✔ The customer personas developed by the marketing agency helped Trunnk In Love to better understand their target audience and tailor their messaging and services to meet their needs
✔ The hashtag strategy, written and visual content, and engagement efforts helped to increase referrals and word-of-mouth marketing for Trunnk In Love
✔ Overall, the marketing agency helped Trunnk In Love to establish a strong brand presence on social media and increase their reach, engagement, and conversions
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